Full Job Description
Job Title: Digital Content Strategist
Company Overview
Welcome to West Virginia Tech Solutions, a leading player in the technology sector dedicated to empowering small and medium-sized businesses through innovative digital solutions. Our headquarters in Crab Orchard, WV, provides us with a unique position to serve clients across the Appalachian region while fostering a culture of creativity, collaboration, and growth. With our commitment to delivering exceptional results, we are seeking a passionate and skilled Digital Content Strategist to join our dynamic team.
Position Overview
As our Digital Content Strategist, you will be the driving force behind our online content creation and strategy development. You will work closely with cross-functional teams, including marketing, design, and social media, to ensure that our brand values, product offerings, and corporate goals are accurately communicated through various digital channels. This role is perfect for someone with a strategic mindset who is eager to make a tangible impact in a fast-paced environment.
Key Responsibilities
- Develop and implement comprehensive digital content strategies to increase brand awareness and customer engagement.
- Collaborate with subject matter experts to curate, write, and edit high-quality content across multiple platforms, including blogs, social media, and websites.
- Conduct thorough market research and competitive analysis to identify trends and opportunities in the digital content landscape.
- Utilize SEO best practices to optimize content for search engines and enhance overall online visibility.
- Monitor content performance using analytics tools and generate reports to assess effectiveness and ROI.
- Stay updated on industry trends and emerging technologies to keep our content strategy fresh and competitive.
- Work closely with the design team to produce visually appealing content that aligns with our brand guidelines.
- Facilitate brainstorming sessions and creative workshops to foster innovative thinking within the team.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Proven experience as a content strategist or similar role, preferably in a digital or tech environment.
- Exceptional writing, editing, and verbal communication skills.
- Strong understanding of SEO principles and the ability to apply them effectively in content creation.
- Experience with analytics platforms like Google Analytics, SEMrush, or HubSpot to measure content performance.
- Proficient in content management systems (CMS) and social media management tools.
- Strong project management skills, with the ability to manage multiple priorities and deadlines.
- Creative thinker with a proactive approach to problem-solving.
What We Offer
At West Virginia Tech Solutions, we value our employees and understand the importance of work-life balance. In addition to a competitive salary and benefits package, we offer:
- Flexible work hours with the possibility of remote work options.
- Professional development opportunities, including training and workshops.
- An inclusive and diverse work environment that fosters creativity.
- Health, dental, and vision insurance plans.
- Retirement savings plans with company matching.
- Generous paid time off and holiday policies.
Why Crab Orchard?
Crab Orchard, located in the picturesque landscape of West Virginia, is more than just a place to work; it’s a community filled with warmth and opportunity. Our team enjoys the region’s natural beauty, various outdoor recreational activities, and a friendly atmosphere. Together, we can not only contribute to our company’s success but also enhance our local community.
Application Process
If you are ready to make an impact as a Digital Content Strategist and contribute to our mission at West Virginia Tech Solutions, we invite you to apply. Please submit your resume, portfolio, and a cover letter detailing your relevant experience and why you are the ideal candidate for this position.
Join Us Today!
Don’t miss the chance to become part of a team where innovation meets tradition. Your strategic thinking and creative flair can help us reshape the digital landscape in Crab Orchard and beyond. We look forward to meeting you!